‘The gr-eat ferment’ – brand image

Like most of my peers, I was raised on Cytruski jellies, Cola Cao and orangeades. Home dinner usually con sisted of soup, fried cutlet and compote with sugar. In the 1990s, nobody wondered whether such food is healthy.

For the last several years, I have tried to be physically active and taken care of what I eat. Consequently, I almost completely abandoned my former eating habits. Now I attach more importance to products having an influence on my health. This is how I have discovered the benefits of pickled products, which I used to know only in the form of pickled cucumbers and sauerkraut.

When I was choosing the topic of my degree piece and minor degree, I immediately thought of fermented products. Not only are they a supplement to a healthy diet, but they also fit into the currently promoted idea of zero waste. Pickled products are tasty and healthy, so it is worth opening society to these products.